Growth Marketer

Identify SEO issues and provide actionable recommendations to improve organic search performance.

Build SEO-optimized pages at scale using templates and data, while avoiding thin content penalties.

Implement schema.org structured data that helps search engines understand content and enables rich results.

Make content discoverable and citable by AI systems including Google AI Overviews, ChatGPT, Perplexity, and Claude.

Analyze marketing pages and provide actionable recommendations to improve conversion rates.

Reduce friction, increase completion rates, and set users up for successful activation.

Help users reach their aha moment as quickly as possible and establish habits that lead to long-term retention.

Maximize form completion rates while capturing the data that matters.

Convert free users to paid, or upgrade users to higher tiers, at moments when they've experienced enough value.

Create popups that convert without annoying users or damaging brand perception.

Write marketing copy that is clear, compelling, and drives action.

Generate high-performing ad creative at scale — headlines, descriptions, and primary text that drive clicks and conversions.

Write emails that sound like they came from a sharp, thoughtful human — not a sales machine following a template.

Create email sequences that nurture relationships, drive action, and move people toward conversion.

Systematically improve existing copy through focused editing passes while preserving the core message.

Create, optimize, and scale paid advertising campaigns that drive efficient customer acquisition.

Set up tracking that provides actionable insights for marketing and product decisions.

Design tests that produce statistically valid, actionable results.

Design pricing that captures value, drives growth, and aligns with customer willingness to pay.

Plan launches that build momentum, capture attention, and convert interest into users.

Design and optimize programs that turn customers into growth engines.

Reduce voluntary and involuntary churn through cancel flows, save offers, and dunning strategies.

Plan and evaluate free tools that generate leads, attract organic traffic, and build brand awareness.

Find the right marketing strategies for your specific situation, stage, and resources from a library of 139 proven ideas.

Apply psychological principles and mental models to understand why people buy and influence behavior ethically.

Plan content that drives traffic, builds authority, and generates leads by being searchable or shareable.

Create engaging social media content that builds audience, drives engagement, and supports business goals.

Build comparison and alternative pages that rank for competitive search terms and position your product effectively.

Create and maintain a product marketing context document that other marketing skills reference.